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Personal branding refers to the process of establishing and promoting your unique identity, expertise, and reputation. | Representational image | Photo by Jopwell via Pexels
In today’s day and age, it goes without saying that personal branding is a necessity. Personal branding refers to the process of establishing and promoting your unique identity, expertise, and reputation. It involves actively managing and shaping the way others perceive you and your professional abilities. But it is not limited to executives; it can be beneficial for individuals at all levels and in various professions.
Why is this so important, you may well ask. Should I not be judged fo
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